BUSINESS/MARKETING/TECHNOLOGY

All courses in the Business/Marketing/Technology Department meet the Fine & Practical Arts graduation requirement.  Students taking business courses acquire (21^st Century Workplace Skills) employment skills, personal-use skills and a general business background.  Students enrolled in business and marketing classes can participate in the job-training program, Hire Education.  Future Business Leaders of America (FBLA) and DECA are integral components of the Business/Marketing program.  Articulation agreements with Community Colleges for students are detailed in the introductory pages of this guide.  Business/Marketing/Technology classes are recommended for entry level job training or college preparation.

Many business courses are taught on (utilizing) the computer.  Due to the computer literacy demands of the Business, Marketing & Technology programs it is recommended that students without a strong computer background enroll in Computer Applications before pursuing other courses in these areas.

Business and Marketing Courses:

• Accounting
• Computer Applications
• Introduction to Business
• Finance
• Marketing
• International Marketing
• Advanced Marketing
• Management/Entrepreneurship
• Web Design

Additional Credit Options:

• Hire Education
• Food and Beverage Management

Extracurricular Clubs:

• DECA
• FBLA

Future Business Leaders of America (FBLA) and DECA are integral components of the Business/Marketing/Technology program.

Business

This program provides students with business and expertise and employability skills that prepare students to successfully face the challenges and opportunities encountered in today's workplace.  Through an active Advisory Committee including members of business and industry, the program is aligned to meet the current demands of today's business organizations. 

Marketing

Marketing Education is a career and technical program designed for students who are interested in pursuing a career in business, management, marketing, or are preparing to enter occupations that require skills in areas such as sales, customer service, retailing, marketing management, advertising, and entrepreneurship.  DECA, the Marketing club for students enrolled in Marketing courses, provides many opportunities for developing leadership, marketing and business skills through participation in local, regional and national conferences.  A variety of club activities, some social and others encouraging community involvement, take place each year.

Technology

This program provides students with essential technology expertise and employability skills students need to successfully face the challenges and opportunities encountered in today's workplace.  Through an active Advisory Committee including members of business and industry, the program is aligned to meet the current demands of today's business organizations.  Students have the opportunity to earn Hire Education (On the Job Training) credit while participating in the Business Program

Business/Marketing/Technology Career and Technical Standards

• Engage in the transition process from school-to-work

• Participate in experiences which integrate academic principles, concepts and skills for personal and occupational life applications

• Develop occupational and life skills

Specific Technology Standards

• Students discuss and demonstrate knowledge of the impact of technology on life and society, and access information related to post-secondary options and opportunities

• Students use technology tools to enhance learning, increase productivity, and promote creativity

• Students use telecommunications to retrieve and exchange information which supports and enhances District 12 curriculum frameworks

• Students use instructional software to enhance learning in content areas

• Students communicate visually, graphically and artistically

Specific Content Standards:

Accounting:

• Apply appropriate accounting principles to payroll, income, taxation, managerial systems, and various forms of ownership.

Computation:

• Use mathematical procedures to analyze and solve business problems.

Economics and Personal Finance:

• Assess opportunity costs and trade-offs involved in making choices about how to use scarce economic resources.

• Explain the importance of productivity and analyze how specialization, division of labor, investment in physical and human capital, and technological change affect productivity.

Entrepreneurship:

• Apply economic concepts when making decisions for an entrepreneurial venture.

• Use the financial competencies needed by an entrepreneur.

Management:

• Develop personal management skills to function effectively and efficiently in a business environment.

• Describe human resource functions and their importance to an organization’s successful operation.

• Apply operations management principles and procedures to the design of an operations plan.